On-Demand Webinar

How to Leverage Progressive Profiling To Convert Webinar Attendees Into Customers

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Meet Your Presenters

Hannah Scherer

Sr.Director, Marketing and Partnerships at BigMarker

About this Webinar

If you're running webinars for lead generation, creating good content is just step one.Because if your webinars don't produce the data your sales team needs to connect with each individual attendee, you're going to have a hard time converting your attendees to customers.We'll teach you how to design webinars that please your audience while also generating actionable data for your sales team.Learn how to:

Agenda

- Use hooks, like polls and Q&A, to strategically collect attendee data‍

‍- Plan your content in a way that prioritizes data collection

‍‍- Create richer engagement profiles for your event attendees‍

‍- Collect attendee data without harming the customer experience